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Microcerpts:Marketing Your Book in the 21st Century

What is your business name? Microcerpt  What is your title or position within that business? Marketing Director

What genres do you accept? All

Do you work with Indie as well as traditionally published authors? Yes

What types or kinds of services do you offer? Microcerpt is a breakthrough, DIY publishing platform/community connecting readers and writers through a “universe of excerpts.”

How do you charge for your services (by the individual service, by predesigned packages, by custom-designed packages, or some other way)? By packages

What’s the price range of your services? Free to $100

How long have you been in business? Four months

How many clients have you represented?  Currently microcerpt has approximately 120 authors posting their works.

What’s the difference between book promoters and book marketers?  Which are you? Microcerpt is both

What information do you need from authors who hire you? The more information they give us the more we can assist them in promoting their name, titles, and works.

Are you a sole proprietor or do you have staff/assistants who help you?  Are you personally involved with every client? We thrive to have a personal customer relations with all the members of microcerpt.

Why should authors hire a marketer or publicist? Microcerpt has a goal to  accomplish both of these in one platform. That authors will use microcerpt as their site for marketing, promotion, and sales.

In your experience, which genre or genres benefit most from the services you provide? Every genre

If there is such a thing as an ideal client, what would that author look like, or what traits would s/he exhibit? Someone that wants to dive into the site, take advantage of all it has to offer, and be creative with their pages, bookshelves, excerpts, subscriptions, to build their site for their audience to visit and be active.

Realistically, what kinds of results can authors expect after purchasing your services? Authors are in charge of their own expectations. They can make their site as big, and as active as they would like…that’s what our platform is built for.

What questions do you recommend that authors ask when they are considering a particular publicist or marketer? How can I reach as many readers as possible.

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